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VSQUARED has been a pivotal part of my professional journey, starting as an intern then growing into a part time role during my undergrad, and later working full-time with the agency. During my postgraduate studies, I also continued to provide my creative and digital marketing services across a number of projects and campaigns.

My work has spanned internal marketing initiatives, social media management, content creation, and paid media strategies, supporting retainer brands such as GCS, Malta Careers, Piscopo’s Cash & Carry, AMC, and Dilmah, as well as supporting seasonal campaigns and developing proposals and strategies that have successfully secured new business. Across all projects, my focus has remained on delivering creative solutions that not only meet but exceed goals.

Social Media Management

🗓️ Multiplatform media plan preparation & posting

✍️ Creative copy for captions & content

🎤 Brand voice adherence & development

Content Creation
& Creative Direction

🎨 Graphic design for static posts & stories

🎥 Video editing & mobile capturing for short form content

🧠 Conceptualising material for design & video departments

Paid Media
& Digital Advertising

📢 Meta & Google Ad campaign setup, targeting, & budget distribution

📈 Performance tracking, optimisation, and reporting

Branding & Strategy

🔎 Competitor analysis & brand positioning through content & online portfolio

📌 Resource creation for pitching & securing new clients

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